Attention Grabbers: Sign Spinners and the Power of the Balloon

signI’ve always wondered what the success rate of a sign spinner is. Have you ever stopped to check out something because a sign spinner directed you there? I know I always notice them, but the question is, does anyone ever stop?

That leads me to the same question about balloons. I’ve recently noticed a new trend in real estate signs being accompanied by big colorful balloons. I notice them everywhere now. But, just because I notice them doesn’t mean they are actually getting people to redirect into the real estate office. Continue reading